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Unlocking online growth for founders and SMEs.

Hi, I'm Karl. I grow businesses that are stuck by finding what’s blocking growth and fixing it. Whether it’s weak acquisition, poor retention, unclear propositions or confusing customer experience.

Let's unlock growth together.

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Here's how I do it.

Every founder hits sticking points. Maybe you’re just starting out with a great idea or maybe you’re already trading but the website isn’t converting, growth has slowed or the team needs a reset.

From a trained eye, 20+ years in FTSE 100 retail, scaling my own business and consulting across 15+ SMEs, I’ve learned how to spot the real blockers, cut through the noise and unlock growth fast.

Here’s how we can work together.

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THE FIX CALL  £250

Clarity in 60 minutes. No risk.

We’ll dig into what’s really blocking growth and give you the fixes to unlock it. If you don’t leave with clear next steps, you don’t pay.

~ 100% money-back if no clarity.

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WEBSITE BUILD FOR START-UPS

Built to grow, not just look good.

Launch from scratch or rebuild what’s stuck. I’ll create a site designed to convert, with clear structure, SEO basics and simple management for you.

~ 15+ founder websites launched.

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INTERIM GROWTH SUPPORT

Step-in leadership when growth stalls.

When your business hits a ceiling, I step in to reset strategy, align teams, and unlock quick wins, giving you momentum while building for scale.

~ Tripled ecom revenue in 24 months.

Testimonials

My impact, in their words.

From fixing what’s stuck to driving growth, here’s what the people I’ve worked with say about the results.

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"If you are looking for someone to run your e-commerce and digital marketing needs, call Karl, you will not regret it. We tripled sales in 24 months.

Founder - Purearth Drinks 

My work.

I’ve worked across the spectrum; from helping founders launch their first online business, to guiding SMEs through scale-up challenges to stepping into national brands to reset growth*.

What ties it all together is the same approach: find what’s stuck, fix it fast and unlock growth that lasts.

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DRIVING GROWTH IN RETAIL

Tesco, Tesco.com & dunnhumby.

20+ years at Tesco.com & dunnhumby, driving multi-million growth and customer experience transformation in the UK’s #1 retailer.

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SCALING MY START-UP

Founder, Ralph & Co.

Bootstrapped Ralph & Co. from £5k to £500k turnover and profitable. Scaled with zero paid ads. A journey that led me into consulting to help other founders grow.

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UNLOCKING GROWTH

Helping founders & SMEs grow online.

By improving value propositions, customer journeys and CRM strategies, I’ve helped founders move from stuck to scalable and building growth that sticks.

Finding what's stuck.

We need to uncover the friction - the little things that slow customers down or make growth stall. Here are 4 of the most common blockers I see (and fix).

Pick the one that sounds most like your business and I’ll show you how to fix it.

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WEBSITE ISN'T CONVERTING

Traffic looks fine but sales aren’t. Customers land on your site, browse around, then leave without buying.

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GROWTH HAS STALLED

Sales have stalled. You’ve tried new tactics, but nothing shifts the numbers and you’re not sure what lever to pull next.

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CUSTOMERS NOT RETURNING

People buy once, then disappear. Repeat sales are low, loyalty feels out of reach and it’s costing more to win new customers.

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I DON'T TRUST MY DATA.

There are numbers everywhere, but no clear story. It’s hard to tell what’s working, what’s wasting money and where to focus.

Let’s fix what’s stuck or launch what’s next.

Whether you’re ready to turn a business idea into reality with your first website or your current business feels stuck and needs a reset, I’ll help you find the pain points, remove friction and unlock growth.

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Ready for lift-off?

Let’s fix what’s stuck and unlock growth for your business.

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